During the College Football Playoff semifinal between the Texas Longhorns and the Ohio State Buckeyes at AT&T Stadium in Arlington, Texas, Dallas Cowboys owner Jerry Jones was met with boos from the crowd when shown on the stadium’s video board.
This reaction reflects growing frustration among Cowboys fans following a disappointing 2024 NFL season, where the team finished with a 7-10 record, missing the playoffs. Critics have pointed to several decisions by Jones, including contract negotiations and game-day management issues, as contributing factors to the team’s struggles.
One notable incident involved wide receiver CeeDee Lamb, who, after missing a touchdown opportunity due to sunlight interference at AT&T Stadium, requested the installation of curtains—a suggestion that was reportedly dismissed by Jones. Additionally, delays in contract negotiations with key players like Lamb and quarterback Dak Prescott, both finalized shortly before the season commenced, have been sources of contention.
Financial management concerns have also been raised, particularly regarding Prescott’s contract. According to Spotrac, Prescott holds a league-high $89.9 million cap figure for 2025, with a minimum cap hit of $52.7 million even after potential salary restructuring.
The public display of disapproval during the high-profile college game underscores the mounting pressure on Jones to address these issues and steer the Cowboys toward a more successful trajectory in the upcoming season.