Courtney Morgan, a former offensive lineman for the University of Michigan (1999-2003), has ascended to a pivotal role in college football administration, currently serving as the General Manager (GM) for the Alabama Crimson Tide.
Morgan’s journey into football administration began with roles such as Director of Player Development at UCLA (2013-2014), followed by positions as Director of Player Personnel at San Jose State (2019-2020) and Fresno State (2020-2021). His tenure at Fresno State was particularly notable, as 247Sports recognized him as the No. 3 recruiter in the Mountain West Conference for the 2021 cycle.
In 2021, Morgan returned to his alma mater, Michigan, as Director of Player Personnel, contributing to the Wolverines’ berth in the College Football Playoffs. He then joined the University of Washington in a similar capacity, where he played a significant role in securing a top-30 recruiting class in 2023 and adding key players through the transfer portal.
In February 2024, Morgan was appointed as the General Manager for Alabama football, becoming head coach Kalen DeBoer’s first hire. In this role, he manages the Crimson Tide’s roster and oversees the daily operations of both the personnel and recruiting departments. His responsibilities include organizing film evaluations, prospect communication, transfer portal assessments, and supervising internal brand management for Alabama football.
Morgan’s expertise and impact have been recognized through a record three-year deal worth $825,000 annually, reflecting the growing significance of the GM role in college athletics. His decision to remain at Alabama, despite lucrative offers from other programs, underscores his commitment to the Crimson Tide and his belief in Coach DeBoer’s vision.
Morgan’s trajectory from a Michigan player to a key architect of Alabama’s football operations exemplifies the increasing professionalization of college football. His comprehensive experience and strategic acumen have been instrumental in building and maintaining elite programs, positioning him as a leading figure in the evolving landscape of college football administration.